Santa Úrsula, located in the north of the island, is a district that has contributed to the natural expansion of tourism from the Orotava Valley and added to the existing offer of the area. Respect for its traditions and customs, good wines and a rich gastronomy are some of its many attractions. Its inns and restaurants, dotted all over the district, are also very popular.
The early inhabitants of the island called the land around Santa Ursula, as well as part of land in the neighbouring districts of La Victoria and La Orotava, by the name of “chimaque.” This is a Guanche word that means "spring of life" and is because of the abundance of water in the higher areas of these districts.
The mid-altitude areas and large parts of the higher ones, which stretch from the mountaintops to the sea, are full of vineyards and offer spectacular views of the Orotava Valley and Mount Teide...
Santa Úrsula has many buildings of interest from a historical, architectural and artistic point of view. From the 17th century, there is the parish church of Santa Úrsula Mártir and the chapel of San Luis y su Calvario, among others. Due to its agricultural background, Santa Úrsula preserves its deeply rooted country festivals, like the fiestas of the patron saint, Santa Úrsula Mártir, or of the Virgen del Rosario, which date back to the beginning of the 1800. There is also the fiesta in honour of San Luis Rey de Francia, which is of great ethnographic interest.
Nature reserves, such as the Protected Landscape of the Costa de Acentejo, the Protected Landscape of Las Lagunetas and the Special Nature Reserve of Las Palomas are particularly worth mentioning. These all add to the many attractions of a district that also has many shopping opportunities in a variety of local shops.